SOLSTICE

Owner Soledad Duffy already had a thriving acupuncture business in Houston. She came to us to establish a high-end brand and website, and walked away with a complete revamp of how she conceives of and offers her services. It only took a few minutes for us to see that her clients weren’t getting a full picture of the extensive services she offered. 

She practices a complex mix of Eastern techniques and Western medicine, and her target clients weren’t always aware of the depth of her experience and expertise. Her new brand visuals are based in her understanding and belief in the underpinnings of wabi-sabi, that patina and age only make us more beautiful. Her new website is as soothing as it is beautiful and explains her offerings, clarifies the experience of working with her, and expands Solstice into the larger wellness brand she is uniquely positioned to lead.

ACUPUNCTURE + WELLNESS